Black Friday SaaS discount deals

When is Black Friday Saas Deals Day in 2023?

This year, Black Friday is on 24 November. Traditionally, it’s the day after Thanksgiving and the beginning of the Christmas shopping season. This is mostly seen in the USA and has become the busiest day for shopping. Now retailers have started to observe it in other countries. 

On this day, all types of businesses offer fantastic discounts to their customers. Not to be left behind, SaaS companies offer amazing black friday deals on this day as well. Sometimes among the large number of black Friday software deals that are being offered. we have to find the best one for ourselves. 

Though Black Friday is still so many days later, it is best to be prepared for Black Friday Saas Deals Day in 2023. Though Black Friday is well known for retail discounts, don’t forget to make the most of the Black Friday Saas Deals Day.

History of Black Friday

Black Friday falls on the Friday after Thanksgiving and marks the start of shopping for Christmas. The term “Black Friday” was first used in Philadelphia. The Police and media there started to use the tear for the crowded streets, chaos, and other petty issues. This term was given because they disliked they couldn’t celebrate Thanksgiving due to their leaves being canceled and also having to spend long hours managing the situation.

It is widely thought that the retailers finally made enough money on the occasion that they were able to at least earn a profit. The color black was used to denote profit while red was considered a loss. So the term Black Friday referred to the time when businesses were able to move from red (loss) to black (profit) in their account books. But this is probably incorrect.

In addition to Black Friday, there is Black Saturday (The Saturday after Thanksgiving, ie: 25 November ) and Cyber Monday (The Monday after Thanksgiving, ie: 27 November), which together are the time when customers benefit from the best Black Friday deals and bargains. These days have become very popular among customers and businesses alike for

Retailers had tried to change the name from “Black Friday” to “Big Friday” and “Black Saturday” to “Big Saturday”. This was because the term “Black” is usually associated with unpleasant or tragic incidents. Since they usually saw a big amount of sales on this occasion, they wanted to use a better word for the occasion. But they were not able to succeed as these terms didn’t gain much popularity.

Cyber Monday is the day for people to avail discounts, promotions, and other such Black Friday deals online. It was a day for e-commerce platforms to attract Christmas shoppers. But now the line between online and offline shopping has blurred with offline stores offering online shopping experiences as well.

What Black Friday Saas deals do we expect to see in 2023

The best black Friday deals will be seen just before Thanksgiving. Based on the previous trends, we can say that this year, there will be similar discounts on different plans. We have brought you the top 3 Black Friday saas deals in 2023.



LeadConnect provides you with Automated Personalized Invitations and Follow Ups. You need to first define your target audience through LeadConnect’s integration with different CRM tools and then start to communicate with them. Set up Invite Messages and Follow-up messages.

Key Offerings

Send cold emails requesting to connect. Setup Followup Automation with message personalization up to 10 times. Stop sending further follow-ups on receiving replies through reply detection.  Track the responses and acceptances you get and make decisions accordingly

Discount offered

Semi-annual plan – 30% Off and

Annual plan – 40% off


24 November to 30 November



SendBuzz is the Sales Engagement Platform for your Cold Email Campaigns. Use your professional network for reaching out to your prospects. Send personalized emails and follow-ups to create engagement.

Key Offerings

Manage Multi-Channel Outreach and start to maximize productivity. Run smart and personalized outreach campaigns. You can scale up your business through integration with CRM and easily connect with your leads.

Discount offered

Semi-annual plan – 35% Off and

Annual plan – 45% off


24 November to 30 November



An integrated all-in-one marketing, sales and support platform with a free CRM built for startups and growing companies. Streamline and grow your marketing, sales & support processes using a single software. Get a unified customer view across all the teams. Market your business like the world’s best companies, build lasting customer relationships, sell like the pros, and provide awesome support to your customers.

Key Offerings

EngageBay enables you to manage everything, from Email Marketing, Marketing Automation, Sales CRM, Social Media Management & Lead Generation, Landing Page Builder, Helpdesk Ticketing, Live Chat. All in One place!

Discount offered

40% off across all plans for new signups


30 November 2023



Folderly is an all-in-one email solution platform that aims to locate, solve and prevent email deliverability issues. It helps businesses to build robust email infrastructure, increase email deliverability, get high open and reply rates, and boost outcomes through email marketing.

Key Offerings

Gain full visibility on where your emails land — be it the inbox, spam, or promotions folder. Achieve 100% email deliverability, boost your sender score, and reach the primary inbox of any prospect. Create and manage custom email templates with an easy-to-use dashboard, analyze them for potential spam triggers. Get a tailored approach based on your individual case to drive best results for your email outreach. Easily integrate with any email service provider.

Discount offered

20% off for the first month of Folderly Monthly subscription (redeem a coupon “BlackFriday2023” on the billing page)


24 November to 30 November



Add an SEO-optimized blog to your website in minutes.

Key Offerings

Simple & fast way of adding an SEO-optimized blog to your existing website or store. Works with all website builders and ecommerce platforms and adds an SEO-optimized blog in minutes to your existing website.

Discount offered

50% off for annual plan for first year


Until December 1, 2023


Chatscout: AI-Shopping Assistant for e-commerce brands

Chatscout is a shopping assistant that simplifies product searches in the ChatGPT interface for e-commerce brands. It has the ability to customise the assistant’s personality to match the brand’s voice to create brand affinity. Chatscout improves brand engagement and helps quicken customer decision-making, resulting in improved conversions.

Brands noticed 20% more conversions, 40% engagement and 2x faster conversions with Chatscout.


  • Customisation of assistant’s personality
  • Customisation of Chat Interface
  • Multi-language support
  • AI-powered nudge mechanism
  • Performance-based ranking*
  • Catalogue-based training
  • Automatic Reindexing

Key Offering:

  • Simplified product searches in the ChatGPT interface for e-commerce brands
  • Improved brand engagement through personalized interactions
  • Accelerated customer decision-making process
  • Enhanced conversion rates and sales for e-commerce businesses
  • Secure and privacy-focused data handling for customer information
  • Seamless integration with e-commerce platforms and websites

Discount offered

Discount: 20% OFF on Zevi Search for the first 6 months.


Use code ZEVI20 till 31st December 2023

Frequently Asked Questions

Black Friday is a major occasion for all businesses. Regardless of the industry, sales are in large quantities. There will be major discounts and deals for Black Friday deals 2023. Not just that, we can also avail of these on Black Saturday and Cyber Monday. This will give us plenty of opportunity for grabbing the best offers.

Yes, Black Friday is available for software as well. You will get the chance to save money on Black Saturday and Cyber Monday. Not just that, you can get irresistible offers and discounts during this period. There is still loads of time left for Black Friday 2023. So, you can keep searching for that deal you are looking for.

Software as a Service (SaaS) is a type of web-based software that is secured, hosted, and managed by a single provider. Since third-party providers completely maintain and manage it, the sales process involves various pricing models.

It’s still plenty of time for Black Friday deals in 2023. Hence you still have plenty of time to prepare yourself for Black Friday. Here are some tips to help you in making plenty of savings.

Do thorough research.

Research about the different offers and discounts being provided by businesses. Find out the one that is best for you depending on your specific requirements and do compare prices.

Purchase if you get a good deal.

If you see a deal on what you are looking to buy, it might be better to buy instead of waiting for a better one. Since this is a time when everybody is looking for discounts and offers, you may not get a second chance.

Selling SaaS is a complicated process. It’s not just about selling a product or service. The client typically will be paying a yearly or monthly fee for availing the software. The sales cycle is longer and your Sales Strategy will depend on your client’s needs. You can choose from among these 3 strategies:

  1. Self-service model

    This is best suited for selling low-price SaaS at higher volumes. Here the sales reps don’t have much of a role to play. Instead, the sales happen as a self-running extension of advertising and marketing.

  2. Transactional sales model

    Applicable mostly to the software sold to small and medium-sized businesses, this is the most scalable and common sales model. It involves building brand awareness, focusing on marketing, and finding interested prospects. The software has to be customizable to meet the particular requirements of clients.

  3. Enterprise sales

    Typically, these involve high-price and low-volume software, normally sold to larger companies. The sales reps have to spend a lot of time and effort as these are niche, big, complex, and expensive projects.

Black Friday is a great chance to save money. Most people will typically not associate this time of the year with SaaS. But most companies do offer amazing discounts and offers to their clients. Here is what you can do for saving money most effectively:

Look at your existing SaaS products

Go through the different tools you already have.  Also, find out the number of users for each. Check with the key stakeholders regarding its current usage. This will be helpful to know if any tool is being underutilized or if you have a greater requirement. Doing so will give you a clearer idea of what you need to buy while Black Friday saas deals 2023 are going on.

Explore your options

Once you know what you are exactly looking for, it will be easier for you to look at the different options available. Find out which SaaS deals are going to be useful for your business. If you have a SaaS budget, it can help you to find which offers will help you stay within your limit.

Normally, Black Friday SaaS offers are valid till Cyber Monday. So that means you have time for these irresistible offers and discounts from 24 to 27 November. However, it is always a good idea to check in with the particular SaaS providers.

Check out the websites of your SaaS provider to get the latest and updated information on Black Friday Software Sales.

SaaS sales are not a simple process. It involves a long period and has several steps.

  1. Find leads.

    The 1st step is to identify your target market so that your efforts bring the desired results. Some common sources of lead generation are social media platforms, newsletters, case studies, eBooks, blogs, webinars, and paid searches.

  2. Connect with leads.

    Once you know who you want to reach out to, start by getting in touch with them. The key here is to be consistent and patient. You may have to connect with them repeatedly for them to respond.

  3. Qualify leads.

    It is an important step as you have to know if a lead is worth spending the required time and effort. There are 3 levels to it: Marketing qualified leads (interacted with content and showed intention to buy), Product qualified leads (used a free trial), and Sales qualified leads (encountered several marketing messages, showed interest, and can be moved to the next step).

  4. Demonstrate your SaaS product.

    Once you have qualified leads, you present your SaaS products to them. Explain how it will be able to address their problems and provide benefits.

  5. Overcome objections.

    After you have shown your product, you will have to listen to their objections and respond to them appropriately. Unless they are truly convinced, it would be difficult to get your leads to convert to customers. 

  6. Close the deal.

    The best step is to finally get your lead to pay the money and sign up. Once that is done, you may have to onboard them.

  7. Nurture new clients.

    Though it may seem that getting your client to sign up is the last step, it is not the end of your journey. You need to nurture your new clients so they remain so for a long time.